{"version":"1.0","provider_name":"Rence Winetrout - Work Portfolio","provider_url":"https:\/\/winetrout.com\/portfolio","author_name":"admin","author_url":"https:\/\/winetrout.com\/portfolio\/author\/admin\/","title":"KEEN Footwear - Rence Winetrout - Work Portfolio","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"d6faBPOijN\"><a href=\"https:\/\/winetrout.com\/portfolio\/portfolio\/keen\/\">KEEN Footwear<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/winetrout.com\/portfolio\/portfolio\/keen\/embed\/#?secret=d6faBPOijN\" width=\"600\" height=\"338\" title=\"&#8220;KEEN Footwear&#8221; &#8212; Rence Winetrout - Work Portfolio\" data-secret=\"d6faBPOijN\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/winetrout.com\/portfolio\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/winetrout.com\/portfolio\/wp-content\/uploads\/2015\/03\/Keen1.jpg","thumbnail_width":784,"thumbnail_height":560,"description":"CMO &amp; Chief Digital Officer AAXIS\u00a0| 2012 \u2013 2018 THE GOAL KEEN wanted to increase DTC sales in an effort to drive top-line growth, improve margins and build direct relationships with their community of passionate consumers. While increasing ecommerce sales, KEEN also wanted to minimize channel conflict with key retailers, such as REI, Zappos, Amazon&hellip;"}